New security software and services to help protect the critical data of organizations from cyber-intrusion were introduced Monday by IBM.

The IBM Threat Protection System utilizes security intelligence and behavioral analytics to disrupt attacks across the entire attack chain -- from break-in to exfiltrate. IBM's Critical Data Protection Program security consulting services is based on the company's data-centric security model, under which IBM deploys assets to help protect a business' critical information.

"Advanced persistent threats have fundamentally changed the way organizations have to approach data security," said Brendan Hannigan, general manager, IBM Security Systems.

"Today, defending against cyber-attacks requires more than a signature-based or perimeter approach. Deep analytic capabilities and forensics are vital and need to include endpoint prevention, perimeter protection and the ability to guard against attacks before they can do damage."

IBM said its Threat Protection System includes an end-to-end architecture of analytic and forensics software to continuously prevent, detect and respond to ongoing and sophisticated cyber-attacks. Included is an enhanced QRadar security intelligence platform with new capabilities for detection, new incident forensics, and expanded emergency response services.

The Critical Data Protection Program helps safeguard critical data -- a corporation's "Crown Jewels" -- which may include data assets on acquisition and divestiture plans, executive and board deliberations and intellectual property. According to IBM, such information accounts for an estimated 70 percent of the value of a publicly traded corporation.

"Concerns over the ability to protect critical data from cyber-attacks have moved center stage in the board room," said Kris Lovejoy, general manager, IBM Security Services. "Cyber attacks and loss of data have the ability to impact brand reputation, reduce shareholder value and open an organization to litigation. IBM's new software and services are designed to provide these executives with a unique solution that lets them keep their focus on the day-to-day needs of their customers and driving business revenue."