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EARTH OBSERVATION
Planet Labs Introduces Comprehensive Earth Data Analysis Platform
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Planet Labs Introduces Comprehensive Earth Data Analysis Platform
by Clarence Oxford
Los Angeles CA (SPX) Apr 10, 2024
Today, Planet Labs PBC (NYSE: PL) unveiled the Planet Insights Platform, an integrated suite for developing Earth insights. This initiative represents a significant development in the integration of Planet's suite of products with Sentinel Hub, acquired last year. By merging analysis-ready Earth data with advanced cloud-based analytics, the platform facilitates efficient data analysis, streaming, and distribution at a large scale, enabling reliable decision-making for governments and businesses globally.

"Empowering our customers and partners to easily unlock the immense value within Planet data is our primary focus," stated Troy Toman, Senior Vice President of Product and Software Engineering at Planet. "Planet Insights Platform is a key milestone on that journey. We've unified our core offerings into a robust set of APIs and tools that provide access to multiple data sets and powerful analytics. This breaks down the conventional barriers to leveraging the power of Earth observation data while laying the foundation for future capabilities that make it easier for our partners to build solutions and our customers to get the answers they need."

The platform introduces enhancements that significantly boost the ability to analyze and manage large volumes of Earth data, lower initial development and maintenance costs, and emphasize unique product differentiation. These improvements include:

- A unified account experience across Planet and Sentinel Hub, enabling single login access to cloud hosting and imagery analysis tools.

- Enhanced Analysis-Ready PlanetScope data, which employs proprietary AI to produce harmonized, cloud-masked, and spatially consistent daily image stacks for time-series analysis and machine learning applications.

- Updated global Road and Building Change Detection models, which indicate developmental changes across extensive areas on a weekly basis.

- New and advanced Planetary Variables such as Field Boundaries and Crop Biomass, which utilize daily global PlanetScope data to monitor agricultural fields effectively.

"Making sense and taking action in the face of the global challenges that governments and businesses are facing today requires looking broader, closer, deeper, forward and backward in time," remarked Will Marshall, co-founder and CEO of Planet. "And further, solving such challenges requires not just data, but solutions. I'm so excited for this strategic launch because it creates a central place to access the best of Planet data, analytics, and unique tools that will enable an ecosystem of customers and partners to build innovative solutions in this time of rapid global change."

Planet Insights Platform allows users to generate insights and solutions swiftly, enhancing decision-making processes. Valentin Louis, Senior Earth Observation Specialist at the Rural Payments Agency, shared, "We needed fast and quick access to satellite data that helped reduce the time spent on downloading and pre-processing. That's where Planet Insights Platform comes in. It helped us quickly distribute, assess, and process data and insights across our agency by integrating seamlessly in our current software ecosystem."

To discover more about the platform, join Planet for a virtual event on April 11, 2024, at 8 am PST. Registration is available on Planet's website.

Related Links
Planet Labs
Earth Observation News - Suppiliers, Technology and Application

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